Pilot operation for digital terrestrial television and interactive MHP applacations
ProSieben Austria on !TV4GRAZ

On weekdays, the private television provider ProSieben Austria aired its „Austria TopNews“ and „2night.tv“ live at 8:00 pm on !TV4GRAZ, as well as „2night.tv weekend“ and „Austria TopTalk“ on weekends. ProSieben Austria complemented these broadcasts with an interactive MHP portal which provided viewers with in-depth additional information in five categories: Austria TopNews, 2night.tv, Galileo, Digital and Inside.

Specific content provided for three shows

Every day, three current topics presented in Austria TopNews were explained in greater detail in ProSieben Austria‘s interactive portal.
The events and nightlife journal „2night.tv“ was also regularly accompanied by service-oriented background information and supplementary reports. For example, the MHP portal offered interested viewers nightlife tips, celebrity gossip and an event calendar with concerts and clubs in and around Graz.
During the debate show „Austria TopTalk“ every Sunday, the ProSieben Austria application provided useful information about each week‘s guest and about the topics discussed on the show.